VP, Sales and Product Development

Erik Lapointe

Erik Lapointe is the Vice-President of Sales and Product Development at Tidal Health Solutions. After spending nearly a decade working in the operations of leading hospitality institutions, including Fairmont and Ritz Carlton, Erik co-founded and developed a specialized beverage company focused on aiding patients in Health Canada’s ACMPR medical cannabis market. Erik remains an active member of the Ivey Business School (MBA’ 17), and the University of Guelph (B.Comm’12) societies.